KUIKMA HYBRID PRO COKI NIETO
We produced a brand spot for Kuikma showcasing their new Hybrid Pro paddle, fronted by professional padel player and brand ambassador Coki Nieto. The production combined studio shoots with on-location footage, and in post-production we integrated AI-driven techniques to push the visual language beyond what traditional workflows allow — blending environments, enhancing motion sequences, and creating a cohesive aesthetic that bridges the real and the crafted. The result is a film that puts the paddle and the player at the center of a world built specifically around them.
CREDITOS
Client: KUIKMA
Director: Carlos Gómez-Mira
Producers: Rossana Giacomelli
Director of Photography: Marcos de Huelmo
Editing & Compositing: Carlos Gómez-Mira & José Guimaray
Diseño de sonido: Rav Sound









